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50 Ways To Increase Traffic Of Website

50 Ways to increase Traffic of website :-

Contents:-

Are you very concerned about your website traffic? Even though you have used almost all the methods, there was no benefit.

Don’t worry… here I will tell you how to increase website traffic.

Creating a blog is very easy but bringing traffic to it is a very difficult task. But this work is not so difficult. You can easily increase your blog and website traffic through quality content, right SEO, content marketing, backlinks, promotion etc.

In this article, I will tell you all the tricks that I use to increase my blog traffic.

Why Website Traffic is Important

Traffic is very important for the growth of the website. Simply put, the traffic to the website is like petrol. As your traffic increases, your brand awareness increases.

To get these benefits, website traffic is very important.

Are all Website Traffic the same 

The answer is – no…

Website traffic comes from different sources, locations and devices. Even from different browsers.

for example,

If people type a website address in their browser to visit your website, then it is called direct traffic. The reason is that these people have gone directly to your website.

But if you get traffic to your website from Google Searches, then it will be called organic traffic.

There are 5 sources for website traffic:

Social traffic: As its name suggests, the traffic coming from social media platforms is called social traffic.

Organic search: This is traffic coming from search engines. And it is considered to be the best traffic.

Direct traffic: When visitors type a website address to visit a website, it is called direct traffic.

Other traffic: In Google Analytics, this traffic is not recognized by Google’s default system and shows as other traffic.

Referral traffic: It sends visitors from one website to other sites. When a visitor clicks on the hyperlink and goes to the new website, referral traffic is considered.

So let’s start with how to increase website traffic…

How to increase website traffic (50 Ways)

You do not have to be an expert in copywriting and SEO to increase your website traffic. Just you have to take care of some special aspects. Whom I have described below.

1. Publish Quality Content

This is the first and necessary step to increase website traffic. The reason is that your content will not be useful to the visitor and if he is not able to solve the visitor’s problem, then he will not like to visit your site again.

Also Google focuses more on quality content and gives them top rank in search engines. However, when Google ranks a content, it uses a variety of ranking factors. But content quality is still very important. Here is a guide – how to write SEO friendly blog posts.

If you publish low quality content / thin content on your site, then Google will decrease your site ranking.

Many low quality content / thin content leads your site towards search penalty. Simply put, your content will not be seen in the search engine.

2. Length of your content

Your content length matters a lot in search engines. Long content gets better performance (ranked) and more traffic in search engines than short content. So always try to write detailed, high-quality, lengthy posts.

But keep in mind one thing, do not write rubbish things in it to increase your content length. Because when the reader will read your content, he will not like to visit your site again.

Here is a guide on Search Engine Land for better understanding – The SEO and User Science Behind Long-Form Content.

You should write any post according to the needs of your topic. But any post must be at least 300 words long.

3. Keyword Research

Keyword research is very important to increase website traffic. This is the most important step in SEO.

If you regularly publish a unique and very useful article on your blog, but do not do Keyword Research for the article, then your site will not rank in Google search results and your site will not be able to get Organic traffic. Here is an article –Keyword Research for your website.

Keyword research is not a difficult task. There are many great tools and websites in the market that can help you find the best keyword related to your article. Here I have made a list of some of the Best Keyword Research Tools that you can use for your article and easily find good keywords.

Always select keywords with low competition and high searches and for this you can use Google AdWords Keyword Planner.

4. Use Long Tail Keywords

Keywords made up of more than 3 words are called “Long Tail Keywords”. Long Tail keywords help the search engine to understand the content of the post.

Hence Long Tail Keywords can play an important role in increasing your website traffic. They are highly targeted. Also, help to increase organic traffic to your site.

Like, I am looking for a “How to get traffic to blog” article, then I will not search by writing only Website Traffic. Because I will not get accurate results. So I have to search only by writing “How to get traffic to your website or blog” or ” how to Increase traffic of my blog”.

Very short searches are done in search engines with short tail keywords, because we know that search engines will not give us accurate results.

You must also do a search in the search engine by writing a complete question. The reason is that you get accurate results.

Benefits of using Long Tail Keywords

For Long Tail Keywords, you can use the following tools:

5. Fix Your Site’s Loading Speed

If your site takes longer to load, Google will not rank your site well in search results. The reason is using Google page speed as a ranking factor. So you need to pay attention to it.

Also, visitors also do not like to visit the slow loading site. They immediately exit the slow loading site and do not visit that site again. Due to the immediate exit, the site’s bounce rate increases, which is not a good thing in the eyes of Google.

Fast loading affects both website ranking & user experience and ranks well in search results.

Quick tips to improve website loading speed

Also read :-

Apart from this, below are some guides that can make your site loading speed blazing fast.

6. Use SEO friendly URLs

SEO friendly URL also belongs to on Page SEO. This helps the search engine understand what your post is about. Also try to make your URL short and readable.

https://domain.com/?p=123

The default URL structure of WordPress is not SEO friendly and looks something like this.

But don’t worry, you can easily make it SEO friendly. All you have to do is click on Settings >> Permalinks option and select “Post name”.

Https://www.domain.com/sample-post/

If your site is very old, then leave it. Otherwise, any shared URL you have will start showing 404 errors.

7. Link old article with new article

When you link an old article to your new article, it is called internal linking.

It has many benefits:

8. Create High-Quality Backlinks

Backlinks are a very old Google ranking factor that Google uses to rank content on the first page. It helps in increasing the domain authority, website traffic and website ranking of your site.

But bad / spammy / buy or low-quality backlinks can do a lot of damage to your website’s ranking. Google will not rank your site well in search results. That is to say, your content will rank in the tenth page of the search result or will not even be visible in the search result.

If you want to increase your website traffic, always try to create high-quality backlinks. 100 quality backlinks equals 1000 low-quality backlinks. You can read this article of ours – How to create a Quality backlink for a website.

Backlinks can bring a big change in the traffic of your website.

9. Move the site from HTTP to HTTPS

Google still wants a more secure web. Therefore Google is using HTTPS as one of the ranking factors. Sites that have HTTPS enabled are getting better rank in Google search results.

Better rank = more traffic

Google Chrome started showing Unsafe to sites that are still using HTTP. And when a visitor sees such an (Unsafe) message, they immediately exit from that site. As a result the website owner loses that traffic.

If your site is still HTTP, move it immediately over HTTPS. 

10. Optimize Title and Meta Descriptions

Always make your blog post Title Attractive and unique. Because in SERPs they have a significant impact on the visitor.

If your title visitor does not like it, he will not click on your content. No matter how good your articles are.

Use 50–60 characters for the title. If you use more than 50–60 characters for your title, it will not be fully visible in the search results.

Also, add your main keyword at the beginning of the post title. It helps you to get good rank in search results. But keep in mind one thing, your keyword is low-competition and people search for that keyword.

Meta description is the text that appears below the title in search results. This helps to increase the Click Through Rate (CTR) on your content.

Use your Main Keyword in Meta description too. Google usually allows writing 150–160 characters for a meta description.

11. Do Not Stuffing Keyword

When you enter too many or forceful keywords in the content while writing it, it is called Keyword Stuffing. This creates a poor user experience on the reader under readability and Google does not like it at all.

If you are looking for a WordPress SEO Guide article, then look no further. Our WordPress SEO Guide is the best you can use for your site. The latest technique related to the WordPress SEO Guide is described in this article.

If you think that by filling keywords in the page, your website traffic will increase, then you are thinking completely wrong. This has the opposite effect on your site. This strategy leads the site to a search penalty.

12. Make Your Site Mobile Friendly

There has been a huge increase in the number of mobile users and it has completely dominated desktop search. Therefore Google is also using mobile friendliness as a ranking factor to improve the mobile user experience. Here is the guide – How to make your website mobile friendly. 

If your site is not mobile friendly, Google will reduce your site ranking for mobile search. Due to which your site will not be able to rank top in Google search result and you will lose a lot of traffic for your site.

You can use the Mobile Testing Tool developed by Google to check whether your site is mobile friendly or not. If your site is not mobile friendly, then you need to install a Responsive WordPress theme on your site.

13. Optimize Your Site Images

Image can also help a lot in increasing your website traffic. Therefore it is very important that you use proper name and ALT Tag for your site images. It helps you to get good traffic from image search.

Apart from this, if you use a lot of images on your blog or website, then it is very important to resize and compress them. This reduces your image size and improves your site load time. 

14. Enter your Main Keyword in the first 100 Words

Use your main keyword / focus keyword once in the first 100 to 150 words of the article. This helps Google understand what your content is about.

Also, be sure to link important posts in the first few paragraphs of your site. This makes your content more SEO friendly and increases your chances of getting top rank in search results.

15. Check the site’s Visibility Settings

WordPress comes with a built-in Search Engine Visibility setting that prevents search engine bots from having your website be Crawl & Index. If you accidentally check this option, the search engine will stop indexing and crawling your site. So your site will not appear in the search result.

To check this, log into your WordPress site and go to the Settings >> Readings page and uncheck the Search Engine Visibility option.

16. Check the Robots.txt File

Robots.txt is a small text file found in the root folder of your site. This prevents search engine bots from crawling and indexing specific directories or pages of your site.

By customizing it you can improve both SEO and Ranking of your site. But a slight mistake in it can damage your site ranking a lot. Here is a guide – what is Robots.txt file and how to create Perfect Robots.txt file.

17. Publish Fresh and New Posts regularly

Google gives more importance to blogs that publish posts regularly. This increases both your ranking and blog reader. But your content should be informative and useful. Readers like to read blogs which publish content with new and unique ideas every day.

If you publish 4 posts a week, but don’t publish anything the next week, your strategy is worse than publishing two posts a week.

18. Fix Broken Links on Blog

Broken Links (404 not found) on the blog affects both your ranking and user experience. If you have too many Broken Links on your site, Google will reduce crawling your site. The search engine (Google) will understand that the website owner does not maintain the site well.

Suppose you visit a site and when you click on any link, you see a 404 not found error, would you like to visit that site again? Here is a guide “how to remove broken link from website

But don’t worry, WordPress.org has a free Broken Link Checker plugin that helps fix broken internal and external links on your blog. Also, this plugin automatically sets a ‘nofollow’ tag for Broken Link so that search engines do not follow them.

19. Check for Errors in Google Webmaster Tools

Regularly check Errors such as mobile issues, security issues and crawl errors occurring in Google Webmaster Tools. If you have too many Errors on your site, Google will crawl your site very slowly. To fasten the crawl process, fix those errors as soon as possible.

Take special care of the security issues encountered in Google Webmaster Tools. Reason: When Webmaster Tools notifies you of security issues but you do not take it seriously, Google will reduce the ranking of your site.

Therefore, this can also be a reason for traffic not coming to your site.

20. Set up Nofollow Tag for Affiliate Links and Untrusted Links

Affiliate links and untrusted / spammy links damage your site’s ranking. If you add Affiliate Links and Untrusted links in your content, then definitely set rel = “nofollow” tag for them.

For this you can use the Ultimate Nofollow plugin. This plugin helps you get full control over the rel = “nofollow” tag in your blog and tells the search engine bots not to ‘follow’ the link.

Also, if you use a plugin to manage your blog’s Affiliate Links, you can easily set a No-Follow attribute for your Affiliate Links.

21. Increase your site’s DA

Domain authority (DA) is a metric developed by Moz that reflects your site’s reputation. Higher domain authority sites rank higher in search engines and receive more traffic. Here is a guide – How to increase domain authority.

Domain authority is built on a scale of 1 to 100. You can check your site using DA Moz’s free tool, Open Site Explorer.

Quick tips to extend Domain Authority :-

22. Heading Tags

H1 tag helps search engines understand what your page is about and boost your ranking. But after the rest of the Heading tags do not play any important role for your site.

There are many WordPress themes in the market that do not use the H1 tag for the title. If you use such a theme for your blog or website, then you should use the H1 tag for your title. Never use the H1 tag more than once.

Apart from this, Heading Tags help you to create a readable blog post. Suppose you write a post whose length is 5000-6000 words but you have not used proper heading tags in it, then it will be difficult for the reader to read that post.

23. Keep the URL of the post short

Create a short and readable URL for your post. Long URL search results are not fully visible. In addition, they look bad and make a bad impression on visitors.

Search engines (Google) prefer short URLs more and they should also be descriptive.

24. Buy Good Web Hosting

A good web hosting is very important to increase your website traffic. If you make a mistake in choosing a Web Hosting, it will affect both your WordPress SEO and traffic.

Because of this, your website will remain in downtime most of the time and your site will load very slowly. Here I have made a list of some Best Web hosting that we can use.

25. Use SEO Friendly Theme

If you want to bring traffic to your website, then it is very important to select a good WordPress theme. Since not all WordPress themes are SEO Friendly and their coding is also not good.

If you choose the wrong theme for your site, it affects both your page loading speed and SEO.

26. Post publish, promote it on social media

Today every user engages with social media sites. There will be a similar user who does not use the social media site.

So after publishing your post, do not forget to share it on popular social media sites like Facebook, Twitter, LinkedIn and Pinterest. These platforms can bring a lot of traffic to your site.

27. Use Social Share Button inside your post

Use the social share button below each of your posts or at the beginning of the post. So that readers can easily share your posts on their favorite social platform. This technique can also generate a lot of traffic on your website. 

28. Keep Your Site Design Clean and Simple

The design of the site makes a huge impression on the user. There are many wordpress themes in the market that give clean and simple design to your site. But there are many beginners who make their site so colorful that they seem to distract the reader’s attention.

Poor design reduces the number of visitors. Whereas a good design increases the number of visitors to the site and helps them find more content on the site.

29. Share your Old Article on Social Media Site

Share your old articles regularly on social media sites. It helps in increasing your website traffic. Also, your new blog reader gets to know about your old posts.

For automatic sharing you can use Buffer or Revive Old Post plugin. These plugins automatically share your old posts on social media sites.

30. Q & A Websites Join

Q & A Websites can also be a good way to increase traffic to your website. After joining these sites, do not just add your website link for the users’ questions. Add a link with a rather detailed answer.

Here is a list of some of the best Q & A Websites :-

31. Track Your Website’s Ranking Keywords

After publishing the content on your website or blog, checking the ranking keywords is also a very important task. For this you can use Google Search Console tool. Which is absolutely free and developed by Google.

Here I have shared a complete guide on Google Search Console tool which you can check – Google Search Console Overview – Complete Beginner’s Guide in Hindi

This tool helps you to easily find out the ranking keywords on your site. In the next step, you have to monitor your competitor’s website. For this you will need the SEMrush and Ahrefs tools. These tools provide detailed insight about your competitor’s website.

32. Track Your Website Traffic and User Engagement

When you start getting some traffic to your blog, then track them from where that traffic is coming to your site? What do users like to read on your blog?

After analyzing all these data, you can make a better plan and create content for your website users according to their needs. You can use Google Analytics Tool.

Apart from this, when the user asks any question in the comment section, then create a beautiful and informative article on that too. Like that user there will be many other users who will be looking for the article for that question.

33. Add Image to Your Post

1 image is equal to 100 words. But the image should be related to your content. When you add images to your article, it makes your content more attractive and useful.

But keep in mind one thing that you cannot use Google Images. They are copyright protected and can cause trouble later.

You can download images for your blog from free stock image sites (FreeDigitalPhotos, MorgueFile, Pixabay, Pexels).

34. Guest Post on other top blogs

Guest post is also a very effective way to increase the traffic of your website. When you guest post on any other top blog and when the visitor of that blog likes your post, then they will also visit your blog. This will increase the views on your website. And at the same time, he may also become a reader of your blog.

Apart from this, you also get Do-follow backlink through guest posts. Which improves both the DA and Ranking of your site.

But keep one thing in mind, the blog on which you will guest post should be related to your blog niche.

Keep the following things in mind while posting guest,

  1. The site where the guest will post should have high DA and PA.
  2. Guest post on the blog related to the niche of your blog.
  3. Guest post on popular blogs.

35. Comment on another blog

This is also a good way to increase traffic to your website. When you comment on other blogs, there are many such visitors who visit your site through your comments.

But your comment should be very attractive. If you comment like “Nice post”, “Very useful article”, etc., then no one will pay attention to your comment and will not click on your comment link.

Never comment on low quality or spammy sites. This can harm the ranking of your site. Apart from this, comment on blogs related to your blog niche.

36. Reply to Visitors Comment

Do not ignore the visitor’s comment. Always answer their questions. So that if he has any problem again, visit your site. Also, it creates a good connection between the visitor and the website owner.

Apart from this, if there are too many comments on your post, then Google considers your post helpful and gives a better rank in the search result.

Avoid Spam Comments. If someone makes spam comments on your posts, delete them. 

37. Create YouTube Videos of Your Content

YouTube is the most popular search platform after Google. There are many users who search YouTube for their problem instead of Google search.

So you make a YouTube video of your content and upload it to YouTube. Put a link to the blog post in the description of your video. The visitor may visit your blog by clicking on the link given in the description of the video.

You have another advantage with this, you can earn a lot of money by making videos on YouTube.

38. Write Trending Article on Your Blog

Write content on trending articles related to your blog niche. This can help you get more traffic.

If your blog ranks in the first page of Google on trending articles, then your website or blog can easily get millions of traffic.

You can use Google Trends to find trending articles.

39. Update Old Post

Update your old post with new information. This will give you a better rank in search engines. Blogs who keep updating their content with new information, search engines like their blog more.

When you update your content, add new images and videos to it. In this way your old post becomes new. After updating the post, ask the search engine (Google) to crawl it again.

40. Create Email List

Email marketing can easily generate 20-30% traffic to your site. You can invite users to read your blog posts by email.

If you want to collect the user’s email, then first you have to add a good Email Subscription box on your blog.

41. Create a Sitemap for Your Site

Sitemaps do not boost your site traffic but help search engine bots to crawl your website content better and index it faster in search engines.

If you are using Yoast SEO or Jetpack on your site, they allow you to easily create XML Sitemap.

42. Use the Cache Plugin

Cache plugin is very important for any WordPress site. The main goal of the Cache plugin is to improve the user experience by reducing the page speed of your site. It makes your site super fast and reduces the load on your server.

There are many caching plugins available in WordPress.org. But W3 Total Cache is the best plugin among them all which comes with features like page caching, browser caching, object caching, database caching and minification. Alternatively you can use WP Super Cache plugin.

43. Use SEO Plugin

SEO plugin makes your WordPress site even more SEO friendly. It gives you full control over indexing. Apart from this, you can write a custom title and meta description for your content.

There are many SEO plugins available in the market for WordPress site. But I would recommend Yoast SEO to you. This is a very popular and best SEO plugin for WordPress site. It helps you to understand onpage optimization i.e. gives you suggestion for onpage optimization.

If you are a new blogger, then this plugin can prove to be perfect for you to optimize the content in a better way. Here is a guide on Yoast SEO Settings.

Yoast SEO features :-

44. Set Noindex to Category and Tag Page

If you index category and tag pages in search engines, then these pages can cause duplicate content issues in search engines for your site.

This can reduce both your website traffic and ranking. Even Google can penalize your site. 

45. Set No-index to Author Archives

If you have been the owner of a single-author blog, keep it disabled. Because the content that will be on the Author Archives page will also appear on your homepage and will cause duplicate content issues.

You can use WordPress SEO plugin (Yoast SEO) to disable or no-index author pages.

46. ​​Use a CDN

CDN improves your site performance. It creates a cache version of your site’s content on its servers and serves the content to users through those servers that are closest to the user’s locations. It reduces your server load and improves website loading speed.

There are many CDN services available in the market. Currently, I use CloudFlare CDN on my site. This is a very popular CDN service that also provides SSL in the free plan.

47. Use Modifiers Word in Your Title

Words like 2021”, “best”, “guide”, “checklist”, “fast” and “review” are called modifier words. Along with making your title attractive, it also makes a good impression on the user. If you use these words in your title, then your chances of clicking on the content increase.

48. Use External Links in Your Content too

When you link to an external site in your content, then you have to take care of many things – the content of that site should be related or useful to your site, that site should not be spammy, its DA and PA should also be good. need etc.

This technique makes your content even more useful for visitors. It also helps the search engines understand what your content is about.

49. Use Keyword Related to Focus Keyword in Content

If you use only focus keywords in your content, then it is not good according to onPage SEO. In that also use related keywords from focus keywords. So that search engines can better understand your content and rank on the first page.

50. Maintain Keyword Density in Content

The keyword density in any post should be 1.5% – 2%. If your content is short (700 words) and you use your focus keyword in it many times (10 or 11 times), then it is not good according to SEO. Your content will never rank in Google and it will be treated as spam content by Google. [Keyword Density in SEO Hindi]

It is better to use related / LSI keywords in your content than to use focus / main keywords again and again.

Bonus Tips  

1. Stay up to date with Google algorithms

Staying updated with Google algorithms is very important. If you do not pay attention to Google’s algorithms, then you will not be able to achieve success in blogging.

There are many bloggers whose blog used to get a lot of traffic from Google search. But due to the update of Google algorithm, their traffic dropped significantly.

That’s why it is very important to keep an eye on Google algorithms and update your blog with new algorithms.

2. Be Active Online

Be active on online groups and websites that are related to your website blog. It helps you to get more traffic. Comment on blog and social media posts, answer questions that people are posting.

The more community you engage with, the more brand awareness will increase.

Do not add a link to your website in the comments. It appears spammy and can damage your website or blog reputation.

3. Google Search Advertising

You can get paid to have your website appear at the top of the search results for a particular keyword. When anything is searched using those keywords, Google shows the user bidding on those keywords in the search result.

Google Search Advertising appears first in the search results page. This is also a great way to get more traffic to the website.

4. Social Media Advertising

Social media advertising is a must if you want to reach new, targeted audiences. Although all social networks offer advertising options. This does not mean that you should advertise on all of them.

When you are ready for social media advertising, you need to know which networks are most popular among your audience.

Do not do 

Do not use Website Traffic Generators Tools

If you use any kind of Traffic Exchange website or tool to increase your website traffic, then you should stop it immediately.

Traffic Exchange badly affects the ranking of your site. Google can blacklist your site.

Apart from this, if you have placed Google Adsense ads on your blog or website, then your Adsense account will be disabled.

So if you are using Traffic Generators Tools to increase your website or blog traffic, then stop it now.

Conclusion

The strategy I told you here will 100% help in increasing your website traffic. But you cannot boost your traffic overnight. This is a long process. You have to have some patience in this.

But keep one thing in mind, quality content is very important. If you use all these techniques on your site but do not pay attention to quality content, then all your hard work is in vain. Google will not rank your content well in search results and your website will not be able to get traffic from the search engine.

Which methods do you use to increase your blog or website traffic? You can tell in the comment box.

If I have missed any strategy to increase website traffic, then you can tell me in the comment.

If this article has proved to be helpful for you, don’t forget to share it!

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